Cartier’s ‘Into The Wild
In September 2022, Cartier brought Into The Wild, its exhibition dedicated to the emblematic Panthère, to Kuala Lumpur. It was the brand’s first public exhibition in the city, and the celebration evening needed a finale no one in KL had seen before.
300 drones rose over KLCC Park, the first drone show ever flown there, with the Petronas Twin Towers bathed in red behind them. The Panthère walked gracefully across the skyline with glimmering emerald eyes, a hibiscus slowly unfolded, and the Eiffel Tower brought a piece of Paris to Kuala Lumpur. Guests watched from the Sky Garden at Permata Sapura as the storm clouds cleared.
Commissioned by Auditoire, we designed and produced the show, leading creative direction from storyboard to formation design and managing site build, airbase and security on the ground. With more than 500 metres between the audience, audio, drones, and the lights and lasers on the towers, every element ran on a shared timecode so the show held together from start to finish.
300 drones rose over KLCC Park, the first drone show ever flown there, with the Petronas Twin Towers bathed in red behind them. The Panthère walked gracefully across the skyline with glimmering emerald eyes, a hibiscus slowly unfolded, and the Eiffel Tower brought a piece of Paris to Kuala Lumpur. Guests watched from the Sky Garden at Permata Sapura as the storm clouds cleared.
Commissioned by Auditoire, we designed and produced the show, leading creative direction from storyboard to formation design and managing site build, airbase and security on the ground. With more than 500 metres between the audience, audio, drones, and the lights and lasers on the towers, every element ran on a shared timecode so the show held together from start to finish.
CLIENT : CARTIER
YEAR : 2023
LOCATION : KLCC
LOCATION : KLCC